vijayrathod.in

I'm Vijay Rathod

Digital Marketer

Google-certified Digital Marketer with 2+ years of experience in SEO, Content Strategy, and AI-driven Marketing. Proven track record of building WordPress solutions and leveraging data analytics to optimize campaign performance and drive organic growth

About Me

Google-certified Digital Marketer with 2 years of experience driving growth through data-driven SEO, content strategy, and targeted ad campaigns.

Projects

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Certifications

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Internship

Years of Experience

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MY SKILLS

SEO (on page, off page)

Canva

Photoshop

Excel

WordPress

Google/Meta Ads

WHAT I DO

I design and execute multi-channel digital strategies to elevate brand visibility, optimize conversion funnels, and deliver measurable ROI that fuels business growth and market expansion.

SEO

Proficient in comprehensive keyword research, on-page optimization, technical SEO audits, backlink strategy, competitor analysis, Google Search Console, local SEO, schema markup, and driving organic traffic growth.

Google/Meta Ads

Proficient in campaign structuring, audience targeting, bid management, keyword analysis, A/B testing, pixel implementation, retargeting, Quality Score optimization, and maximizing ROAS through data-driven decisions

SMM

Proficient in content strategy, audience segmentation, campaign scheduling, community management, social listening, paid ad optimization, influencer outreach, A/B testing, and performance analytics

Performance marketing

Proficient in full-funnel campaign strategy, budget allocation & pacing, media buying (Google/Meta/LinkedIn), conversion rate optimization (CRO), attribution modeling, A/B testing, CAC reduction, LTV analysis, and driving measurable ROAS growth.

Copywritting

Skilled in high-converting landing pages, email sales sequences, benefit-driven copy, objection handling, psychological triggers, CTA optimization, split-testing headlines, and maximizing click-through rates (CTR)

Content Strategy

Proficient in content auditing, buyer persona development, editorial calendar management, keyword-driven ideation, competitor gap analysis, cross-channel distribution, brand voice governance, user journey mapping, and performance measurement